about | Kim-Reed.com

Hi, I’m Kim, a creative problem solver and team mentor based in Minneapolis, MN.

With over 15 years of experience, I specialize in bringing brands to life through compelling storytelling and thoughtful design. As a creative lead, I work closely with teams to simplify complex ideas and craft messages that cut through the noise.

Whether it’s developing a visual identity, creating engaging narratives, or shaping memorable experiences, I thrive on transforming abstract concepts into clear, impactful communications. I’m passionate about building connections between brands and their audiences, helping them tell their unique stories in ways that resonate.

From large-scale events to intimate brand activations, I approach every project with a focus on clarity, creativity, and collaboration. If you’re looking for someone who can bring your vision to life and tell your story in a way that stands out, let’s work together.

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"I had the pleasure of having Kim on my team for many years, watching her grow from a talented designer into a confident, visionary creative lead. Her evolution into an art director and ultimately associate creative director was not only well-earned—it was inspiring for other creatives.

Kim brings a rare blend of deep design expertise, concepting chops and brand savvy to every project. From global digital advertising to large-scale experiential design, she delivers stunning, engaging creative that elevates any brand. But she’s not just a top-tier creative—she’s also a strategic thinker and storyteller who turns everyday business needs into compelling brand narratives.

As a creative lead, Kim is highly engaging and encouraging, directing the work of designers, art directors and copywriters to bring fresh ideas to life. She leads with empathy, calm and grace, keeping the team focused and motivated despite uncertainty and change."

Robert Oas Marketing Communications Leader

Robert Oas
Marketing Communications Leader